Indola brand of Henkel KGaA (Hamburg, Germany)

Dudar is exclusive distributor of Indola in Kazakhstan since 2007

Professional products for beauty salons

Indola brand was established in 1929 in the Netherlands. In the glorious history of the brand – the development of Europe’s first hood hair dryer and creation of the first electrical perm system.

Since 1960 Indola products actively sold throughout Europe and starts to expand to the global market. In 2004, Henkel buys Indola business, which at the time of joining successfully sold in 65 countries, with Europe being a key region. As a result of this transaction Henkel, who already had one brand of professional products for salons – Schwarzkopf Professional, is strengthening its position in the European market and an opportunity to expand the audience for their clients, working in different price segments. One of the key differentiators for Indola: products are offered for medium and small salons and barber shops as an affordable quality product. Being designed specifically for professionals, Indola products are at the same time easy to use and allow hairdressers offer high quality services at more competitive prices by using available supplies.